Thoughts on the redesign of the New York times app by Johnny Vino

Problem and concepts


The team of designers had a full understanding of the problem they wanted to fix, which they had developed insight about from research. They could tell from research that even competitors were also lacking the features they realised could give users a better experience. Some of these problems included Lack of usage, and irrelevant content usually present in the New York Times app.

Goal and scope spelt out

I noticed that the goals for redesigning the new York times app were clearly proposed and the specific reasons of the redesign were also easily understood in order to properly manage the scope of what the work would be, and not invest time and resources in what they did not prioritize as part of the work scope. They understood what the platform and already existing platforms already had, and decided to build based on insights from research, sp critic features that would be of more usefulness to the users.

Empathy (Audience, needs, scope out)

Also, the main reasons for the design was centered around the users of the new York times app. Every design decision to improve the app was focused on making it better for the users, to help retain their attention on what they really need, as information would be tailored to the interests of each user.